- Curated Private Terroir & Chauffeur Concierge
Stationed: Hobart / nipaluna
Latitude 42° 52′ S
Strictly Limited Bookings 2025
Founder & Local Concierge
—
Brad Reynolds
Tasmania has a way of slowing you down — in the best possible way.
After years of working with people from around the world, I founded Latitude 42 Concierge to offer something different from traditional chauffeur services. Not formal. Not corporate. And certainly not rushed.
I believe the best travel experiences come from feeling comfortable, unhurried, and genuinely welcomed. When you travel across the southern ocean to an island forged by cold currents and primordial timber, you should never have your knuckles white on a steering wheel or your schedule dictated by a loudspeaker.
One Host, One Island
Direct engagement from your initial itinerary draft to the final airport farewell.
Brad
Founder, Latitude 42
On Route · The Hazards, Coles Bay
Private bespoke touring across all four cardinal points.
Touring Spec
Long-wheelbase European luxury all-wheel drive, acoustic glass, Tasmanian pantry bar & quiet ride tuning.
Field Dispatch 42.1
The Journey Dilemma
“When you spend 6 hours staring at a GPS route line, you miss the wedge-tailed eagle cresting the dolerite crags.”
Observations from 15,000+ kilometers of highland traversal.
The Origin Monograph
Why do I do this?
Over years of exploring the winding backroads of Ireland, Scotland, and the UK, I kept hearing the same story from fellow travelers: they loved the landscape, but they were tired.
I realized that for many, the ‘dream’ of a self-drive holiday through a place like Tasmania often becomes a stressful reality of navigating unfamiliar roads, complex logistics, single-lane timber tracks, and missing the scenery because your eyes are perpetually fixed on the GPS.
The alternative—rigid group tours—rarely offers the flexibility, seclusion, or quiet privacy that a truly great holiday requires. You’re bundled onto schedules engineered for convenience rather than awe.
“I created Latitude 42 to bridge that gap.”
Whether you are visiting Tasmania from across the world or across the Strait, I believe you deserve to experience our island without the ‘work’ of travel. My goal is to provide a reliable, relaxed, and local pair of hands—someone who knows the island’s secrets and quietly ensures your journey is as effortless as it is authentic.
100%
Tailored Itineraries
Zero
Corporate Formulas
1:1
Founder Guided
Service Philosophy
What You Can Expect
Six foundational standards that govern every mile, every roadside halt, and every private cellar booking.
Standard 01
Calm, Confident Driving
Tasmania’s roads can be steep, narrow, and wildlife-dense at dusk. You get to sink into hand-stitched leather while a seasoned local driver anticipates every bend with total reassurance.
No rush · Smooth cornering
Standard 02
Plans to Suit You, Not Me
If a quiet morning coffee over Great Oyster Bay calls for an extra hour, the schedule shifts seamlessly. The itinerary bends around your personal cadence, not an unyielding timetable.
Fluid pacing · Zero rush
Standard 03
Genuine Dialogue or Quiet
Whether you want stories on local convict history, agricultural heritage, and cellar door gossip, or total serene stillness with the cabin sound system off—I read the room effortlessly.
Intuitive hospitality
Standard 04
Premium Vehicle Comfort
Every appointment is in a pristine, state-of-the-art vehicle curated with chilled artisanal spring water, local provisions, device chargers, climate-zoned rear seating, and acoustic insulation.
Immaculate presentation
Standard 05
Authentic Australian Spirit
No robotic scripting or manufactured concierge pretense. Real warmth, genuine island hospitality, understated humor, and the natural ease of someone proud to show you home.
Unpretentious & warm
Standard 06
Professional Without Stiffness
“I’ll buy you a coffee or I’ll have a beer — no problem.” Seamless high-tier professionalism combined with the approachability of traveling with a trusted, capable companion.
Effortless camaraderie
A Personal Note on Trust & Availability
“I understand that booking a private multi-day driver requires trust — especially from overseas. That’s why I operate with strictly limited bookings each year, ensuring every guest receives my full attention and care.”
“When you travel with Latitude 42, you are not a seat number; you are my personal guest.”
Maximum 24 Multi-Day Expeditions / Year
Ensuring unmatched freshness, energy, and localized personalization.
Guest Dossier & Reflections
The Verbatim Experience
Direct reflections from travelers whose journeys crossed paths with Latitude 42 Concierge.
T&M
Tim & Melanie
Zurich, Switzerland & San Francisco, CA · 7-Day Tasmanian Traverse
★★★★★ Private Expedition
“We recently spent 7 incredible days exploring Tasmania, and we can say with total confidence that Latitude 42 was the gold standard of high-end touring… Brad stepped into the role of concierge, expert guide, and genuinely pleasant company all at once.”
Ultimate Professionalism
“Punctual, exceptionally prepared, and an effortlessly calm driver on tricky Highland switchbacks. We never felt once in doubt or hurried.”
The 'Insider' Edge
“Private vineyard introductions where the winemakers poured unreleased vintages, and a coastal lunch secluded from typical tourist itineraries.”
Stress-Free Luxury
“Baggage taken care of, bookings double-confirmed, and total flexibility to stop whenever a view took our breath away. Worth every penny.”
Regional Coverage
Hobart, East Coast, Cradle Mountain, Derwent Valley & King Island
Direct Concierge Consultation
Ready to experience Tasmania at your own pace?
Reach out directly to discuss dates, bespoke flight transfers, seasonal oyster beds, or multi-day itineraries designed specifically around what moves you.
Direct WhatsApp or Phone Available • Overseas Timezone Accommodated